Shopify DTC 스토어
Shopify 주문 마진을 결제 수수료, 제3자 거래 수수료, 플랜과 앱 배분, 배송, CAC, 반품과 함께 추정합니다.
규칙 업데이트
2026-07-09
접속 확인: 2026-07-09
기본값은 수정 가능한 가정입니다. 카테고리, 요금제, 청구서, 물류 계약에 맞게 조정하세요.
Revenue = selling price + shipping charged to the buyer.
Payment fee = revenue × card processing rate + fixed payment fee. Third-party transaction fee is estimated as a percentage of revenue.
Monthly plan, app, support, and tool costs can be allocated per order. Target price is solved from fixed costs and variable rates.
Shopify Payments, third-party gateways, international cards, currency conversion, and tax handling vary by country, plan, and payment method.
DTC profit is often most sensitive to CAC and returns. Recheck the funnel when ad cost exceeds 25% of selling price.
Use the rate shown in your Shopify admin for the plan, market, and payment method you actually use. Defaults are editable planning assumptions.
Divide monthly fixed tools, plan, and app costs by expected monthly orders, then enter that per-order allocation in the plan/app field.
It can model one order at a time. For subscriptions, use average order value, expected payment fee, retention assumptions, and allocated acquisition cost.
이 도구는 사업 계획과 학습용입니다. 재무, 세무, 법률, 회계 또는 플랫폼 준수 조언이 아닙니다.